Tender Tactics - is it what you say or how you say it?

When you're preparing a tender submission, the natural instinct is to focus heavily on what you’re saying—after all, that’s where you demonstrate your capabilities, experience, and offer. But if you’ve ever lost a bid despite having the best technical solution or the most competitive price, there’s a good chance the issue wasn’t what you said—but how you said it.

In a competitive tendering environment, especially within government and institutional contracts, presentation, tone, and clarity matter more than many businesses realise. A good submission meets the requirements. A winning submission makes those requirements easy to assess, compelling to read, and confidently delivered.

So let’s break it down: what really matters more in a tender - what you say or how you say it?

The content (what you say)

Let’s start with the obvious - substance matters. If you don’t have the capability, qualifications, or relevant experience to deliver on the contract, no amount of great writing is going to save your bid.

Strong content in a tender includes:

• Detailed methodology showing how you’ll meet the scope.

• A team with relevant experience and qualifications.

• Robust safety, quality and environmental systems.

• Evidence of past success (e.g., case studies, KPIs).

• A clear understanding of the client’s objectives.

• Value for money, innovation, and risk management.

This is the foundational layer of any good response. If the core offer is weak, the rest doesn’t matter. But having the right content isn’t enough on its own.

The communication (how you say it)

This is where many good businesses fall short. Their content is strong—but it’s buried in wordy paragraphs, littered with jargon, or presented in a way that’s hard for the evaluator to follow.

How you say it includes:

• Clarity and conciseness.

• Logical structure and easy navigation.

• Plain English and client-focused tone.

• Clear headings, bullet points, and summaries.

• Visual consistency and professional formatting.

A great tender isn’t just informative - it’s reader-friendly. It understands the evaluator’s time constraints and helps them quickly find what they’re looking for.

Why “how” can make or break your submission

Let’s imagine two submissions:

• Company A lists their experience in a paragraph with dense text, limited formatting, and vague outcomes.

• Company B presents the same experience in a concise table with project names, outcomes, KPIs, and a short paragraph explaining relevance.

They both did the work - but Company B made it easy to understand and aligned it clearly with the tender’s priorities.

Evaluators want to give you the best score possible, but they can only do that if your submission makes it easy for them to find and interpret the information. That’s where writing, formatting, and layout come into play.

The role of tone and language

Tenders are often read by panels of people with mixed expertise, including procurement officers, technical specialists, operations staff. You’re not writing a legal brief; you’re telling your story to a time-poor, mixed-skill audience, so it’s important to use a tone that’s:

• Professional, not robotic.

• Confident, not arrogant.

• Plain, not technical (unless required).

• Client-centric, not self-congratulatory.

Instead of saying:

“We are a highly regarded provider of end-to-end facility maintenance solutions.”

Try:

“We maintain over 50 buildings across mulitple locations, achieving a 96% compliance score in independent audits.”

Show, don’t just tell.

Case studies: the ultimate combo of what + how

Case studies are one of the best ways to blend strong content with strong communication. A well-written case study provides:

• Relevant experience (what you’ve done).

• Specific results and outcomes (how well you did it).

• A story format that’s easy and engaging to read (how you said it).

When done well, a case study becomes a proof point that builds trust, not just a paragraph of background noise.

Final verdict: it’s both - but don’t underestimate the “how”

Yes, the technical content matters. Yes, you need to tick all the boxes. But don’t ignore the role of presentation, tone, formatting, and structure. Because when every competitor has similar capabilities, the winning submission often comes down to who said it better.

A clear, compelling, well-structured tender helps evaluators do their job—and that gives you a serious edge.

Need help saying it better?

TenderWise helps businesses across all sectors create persuasive, professional tenders that don’t just meet the brief - they stand out.

From editing and formatting to full-service tender writing, we’ll help you say it right, and give you the best chance to win more work.

Here at TenderWise we can help with that! Just give Pauline a call on 0400 514 579 or shoot an email to pauline@tenderwise.com.au and we’ll get right back to you!

What evidence should you include to support your tender bid?

Submitting a tender is a critical process for many businesses seeking new or renewed contracts, and it requires meticulous preparation and a strategic approach. A well-crafted tender submission can be the difference between winning and losing a contract, and one of the most crucial aspects of a tender is the evidence you include to support your proposal. This evidence demonstrates your capability, reliability, and suitability for the project. Here are key types of evidence to consider - they may not be relevant to every tender, but they are fairly common across most of the tenders that I work on:

Your Credentials and Experience

Your company’s credentials and experience are foundational elements of your tender submission. This includes:

1. Including a detailed overview of your company, including history, mission, vision, and values.

2. Highlighting relevant projects you have completed by focussing on projects similar in scope and complexity to the tender you are bidding for.

3. Providing case studies that showcase successful outcomes, particularly those relevant to the tender requirements.

Your Technical Capability and Resources

Demonstrating your technical capability and the resources at your disposal is essential. Include:

1. Information about your team’s qualifications, certifications, and expertise in the relevant field.

2. Details about the tools, technology, and facilities you have to execute the project.

3. Highlight any innovative approaches or technologies you plan to utilise that differentiate your bid.

Your Financial Stability

Financial stability is a key concern for many tender issuers, as it assures them that you can complete the project without financial difficulties. You could include:

1. Audited financial statements for the past three to five years, if requested by the tender issuer.

2. Any credit ratings from recognised agencies.

3. Letters from your bank attesting to your financial health.

Health, Safety, and Environmental Policies

Health, safety, and environmental considerations are increasingly important in tender evaluations, so if requested make sure you provide:

1. Copies of your health, safety, and environmental policies, procedures and manuals.

2. Any relevant certifications such as ISO 14001 for environmental management or ISO 45001 for occupational health and safety.

3. Records of past incidents and your approach to managing and mitigating such risks.

Quality Assurance

Quality assurance demonstrates your commitment to delivering high standards. Include:

1. Information about your quality management systems, such as ISO 9001 certification.

2. Detailed descriptions of your processes and procedures for ensuring quality.

3. Testimonials from previous clients that attest to your high-quality deliverables.

References and Testimonials

References and testimonials from previous clients can significantly bolster your submission. Include:

1. Contact details of clients who can provide positive feedback on your work.

2. Letters or statements from satisfied clients highlighting your performance and reliability.

3. Any industry awards or recognitions that acknowledge your excellence.

Risk Management Plans

Risk management is crucial to project success. Include:

1. A detailed risk assessment specific to the project you are bidding for.

2. Clear strategies for mitigating identified risks.

3. Well-defined contingency plans for potential issues that could arise during the project.

Compliance with Requirements

Ensure your submission complies with all the tender requirements. Include:

1. A matrix or checklist showing how you meet each requirement of the tender.

2. Evidence of your compliance with relevant laws and regulations.

3. If required, include a bid bond or guarantee as specified in the tender documents.

Make it Comprehensive and Make if Relevant

Including comprehensive, relevant evidence in your tender submission not only strengthens your proposal but also builds trust with the client. By meticulously compiling and presenting your credentials, technical capabilities, financial stability, and more, you position your company as a reliable and capable partner for the project. Remember, the goal is to provide clear, concise, and compelling evidence that you are the best choice for the job.

By paying attention to these details and ensuring all evidence is well-documented and presented, you enhance your chances of securing the tender and successfully delivering the project.

If you need a hand with your tender from a professional tender writer, I’m here to help - just call me on 0400 514 579 or shoot an email to pauline@tenderwise.com.au for a completely obligation-free chat.

What it's like working with TenderWise

I know that spending money on professional tender writing services can be like taking a walk into the unknown if you’ve never worked with the business or person before. That’s why I decided to write this blog to give you a few insights into what it’s like working with me.

First, a little about me. I’m Pauline Sabin, and I started TenderWise 10 years ago after a. long career in General Management positions in large commercial and medium-sized businesses. I founded TenderWise after leaving my employer (who wanted me to move to a different state - this would have resulted in a promotion, but I live on the Gold Coast, and I like it here, so Melbourne didn’t hold a lot of appeal).

Throughout my previous career, I’d had plenty of experience on the evaluation side of large tenders and I’ve always had pretty persuasive writing and communication skills, so the move to establishing a business that’s effectively all about writing seemed like a natural fit.

Fast-forward a decade, and I have completed successful tenders for just about every industry sector. I also have many amazing clients who use my services exclusively. I’ve also been named as one of the world’s to 20 tender blog writers, and I’ve recently won an Innovation & Excellence Award from Corporate Live Wire. One way you can get a sense of what it’s like working with me is to read some of the testimonials I’ve received, which you can do here.

In more detailed terms though, when you work with me you can expect a streamlined and effective way to enhance your chances of winning a bid. Here’s a detailed description of the process:

Initial Chat

During our initial chat (after you’ve sent me the tender documentations), I’ll assess the requirements of the tender. This includes understanding the specifications, deadlines, and criteria set by the client or issuing authority.. I’ll also take time to understand your business, including your products or services, strengths, and competitive advantages. From this, I’ll develop a strategy for the tender response, including identifying key themes, messages, and unique selling points.

Information Gathering

Once you’e agreed to my Proposal, I’ll ask for the key information I need to develop the response. Initially this will be in the form of a brain dump from you - you don’t need to worry about how it’s written (that’s my job) but I do need relevant information that I can pull into a cohesive and compelling story. If you have any existing documentation such as previous tenders, marketing materials, and project reports I’ll also review these to identify anything that can be recycled into the new tender.

Drafting the Tender Submission

Next, I focus on the tender response, with clarity, compliance, and persuasive content being top of mind. This involves several rounds of writing, editing, and revising. I’ll share the draft with you when it’s pretty close to the final version so I can incorporate your feedback into the document. I have never had a client make anything more than superficial or very minor changes at this stage of the process.

Review and Finalisation

Prior to sending you the final version, I proofread the document closely for spelling, grammar, and formatting errors to ensure a professional presentation. I also complete a thorough thorough check to ensure that all tender requirements and criteria are met, and that all necessary documents are included. Then it’s over to you to submit the tender response through the specified means (iusally an online tender portal) before the submission deadline.

Post-Submission

Sometimes the tender issuer may have follow-up questions or requests for additional information and if this happens I’ll help you to develop the post-submission response. If the bid is unsuccessful, I encourage you to seek feedback and I’ll help analyse feedback to identify areas for improvement in future tenders.

Benefits of Working with a Professional Tender Writer like TenderWise

1. Expertise: A professional tender writer brings specialised knowledge and experience, increasing the quality of your tender response.

2. Efficiency: I manage the process efficiently, saving you and your team time and effort.

3. Compliance: I ensure all requirements are met, reducing the risk of disqualification on technical grounds.

4. Persuasiveness: I’m a skilled writer, so I can present your strengths compellingly, improving your chances of winning the bid.

In summary, working with TenderWise involves a collaborative process where I take care of the bulk of the writing and compliance work, allowing you to focus on providing the necessary information and expertise about your business. If you need a hand with your tender - or if you’d like a completely obligation chat, just give me a call on 0400 514 579 or shoot me an email to pauline@tenderwise.com.au.

Didn’t win that tender submission? Ask for feedback!

None of us likes to lose, especially when you’ve put lots of time and effort (not to mention bucks if you’ve paid for professional help) into creating a tender submission. Although, as hard as it is to miss out, this is a golden opportunity to seek feedback so you can get some clues as to what you could do better next time.

Not all organisations will provide feedback, but you'll never know if you don't ask! Suppose your tender submission was for a local Council contract. In that case, it's also a good idea to search on the Council website for the minutes of the Councillor's monthly meetings - these are always publicly available and usually include a section relating to the outcome of tenders (aka who won what and why).

The level of feedback offered will vary substantially depending on who issued the tender. Some may offer a face-to-face debrief designed to provide honest feedback and insights on what parts of your tender letter could have been improved. This information is gold for your business, so use it well.

Other tender issuers may provide a ranking score against each evaluation criterion for all tenders received. Sometimes this will list all tenderers and their scores by name, and sometimes this will list all tenderers, with everyone but your business listed with a generic name (e.g., Company 1, Company 2, etc.).

Either way, it’s an excellent opportunity to see where you sat amongst your competitors and what areas let you down. If you don’t get much information, but you do get the chance to ask questions, it’s always good to know:

1. Who won the tender submissions? It will help you better understand your competition.

2. How many were received, and where did you rank? It’s always a good thing to know where you sit amongst your competitors so you know your relative position.

3. How you scored against the evaluation criteria, and whether there were any areas where you didn’t meet the standards required or made mistakes.

4. What areas the evaluation panel felt you should improve on next time?

Once you have this information, you’ll know what let you down and what you should improve when you start your next tender submission.  Any feedback should provide you with valuable insights, and it’s important to share this with your team as soon as you can so they can start working on creating updated content.

If you need a hand, I’m here to help, and I’ve also written my professional tender writing tips, which are free to anyone who wants them - just fill in the form on my home page, give me a call on 0400 514579 or shoot me an email to pauline@tenderwise.com.au. I’m also happy to provide you with a review of your unsuccessful tender - obligation and cost-free.

In the meantime, happy tendering!

Pauline

Does the location of my tender writer matter?

It can be scary when faced with the prospect of parting with your hard-earned money and working with a total stranger on your tender response. So does the location of your tender writer matter? The answer is no — and yes.

NO - because relatability, experience, and proven ability should be your most important selection criteria when choosing one. YES - because it’s important that they are based in Australia (or at least have some solid knowledge of the Australian tender market and Government requirements).

TenderWise is a Queensland-based business, but I have clients spread across the country, and strangely enough, a relatively small percentage are in Queensland. Most of my clients are in WA and Victoria, so clearly, location is not an issue for them.

But there are certain requirements you must expect. My advice to all prospective new clients is to choose a bid tender writer who:

• Relates well to you

Right from your first conversation, you should feel that the tender consultant is engaged, interested in what you have to say, asks lots of questions, and is generous with their advice. If the writer doesn’t seem interested in you from the outset, it’s probably likely that the same attitude will prevail throughout your association.

• Is experienced 

Ask them what they’ve done, who they’ve done it for, their approach, and how they can help you. It doesn’t really matter if your tender bid writer doesn’t have much experience in your particular sector. However, a seasoned tender writing professional will have experience across various industries. Why isn’t it very important? Because you are the subject matter expert in your business - your tender writer doesn’t need to know the finer details, but they do need to know how to turn your story into a compelling tender submission.

• Has proven ability to perform and win

Every tender response writing business and all professional tender writers should be able to point you to testimonials (like these here) and put you in touch with existing clients who can tell you what the experience of working with them is like. It’s a good idea to ask how many of their clients are regulars so you can get a good feel for how much repeat business they have. Generally, a successful tender writing company won’t need to advertise their services since most of its business will come from existing clients and word-of-mouth referrals. Having said that, TenderWise does advertise (usually through Google Adwords) - but this is a pretty rare event, and my annual spend on paid leads is less than $300.

So, in a nutshell, location isn’t important, but relatability, experience, and proven ability are critical factors when hiring a tender writer. 

If you need a hand with your tender submission, TenderWise is here to help. Just give me (Pauline) a call for a chat on 0400 514579 or contact us here.

Thinking of engaging a tender writer? Here's what to expect

Tender writing is a specialised technical skill — it can be hard work and laborious, and many businesses choose to take the DIY route.  But if you’re thinking of engaging a professional tender writer, here’s what you should expect from them.

They remain calm under pressure

The process of writing a tender submission comes with a certain amount of pressure, particularly if the deadline is tight (tight to me generally means less than a week). Tension can get high, especially if you are dragging the chain with getting much-needed information through to your tender writer. Remember, you’re the expert in your business, and there’s only so much they can do without getting information from you. 

But no matter the situation, a good writer remains calm and cool-headed to avoid any confusion or loss of direction. Rather than asking you to write comprehensive answers to their questions, they’ll ask you just to do a brain dump or send them any relevant documentation you may already have that they can read through to get the necessary details.

They have excellent time management skills

Most of the time, tender writers have more than one tender submission to accomplish, and all of these have a deadline. But regardless, they must have excellent time management skills to complete your tender responses before the deadline. As a professional writer, I never accept a tender job if I have any doubt about my ability to complete it at least two days before the deadline. That gives my clients time to review it and let me know if they want any changes before they submit it. Usually, my clients have only minor changes to make, if any, and the draft I send them is always pretty much the final version.

They know how to ask the right questions

You can expect that your bid tender writer will ask you lots of questions so they can write an accurate and compelling submission for your business. A good one will also tell you that if you don’t have the answers, let them know as soon as possible — creativity is an essential skill, and they are there to make your life easier, not harder.

They are creative

Some of the questions asked in tender response submissions are way beyond reality for many small businesses. Questions such as how you ensure modern slavery isn’t evident in your supply chains, industrial relations plan, or indigenous reconciliation action plan. Good and professional tender writers won’t expect you to have all of the answers. They will use their creativity to develop something for you that’s believable and relevant to your business.

They are assertive

An effective writer is polite but assertive, so if they think changes need to be made to your strategic thinking, they won’t be afraid to speak up.  They should be confident to challenge internal stakeholders and propose alternatives to ensure you’ll have an outstanding tender response submission to put forward.

They have very effective writing skills

Writing tenders isn’t just about filling in the response schedules. It’s about being effective and persuasive and developing a highly compelling story that demonstrates exactly why your business meets all of the tender requirements.

They communicate regularly

Two-way communication is essential, especially if you engage a tender writer who will be working remotely. A professional will communicate the updates and status of your submission regularly. I usually communicate by email, regardless of their location, because it helps ensure nothing gets lost, and it’s also less disrupting for my clients (and me) than constant phone calls. I also tell my clients before we get started that I’m about to become their best friend for the next week or two as the submission develops, and I keep asking for clarifications where needed.

They are dependable

Dependability is a crucial factor for any tender bid writer. You don’t want to part with your cash and then find them failing to deliver, or not deliver to a high standard. How do you determine their dependability and reliability?  Check their past work and client testimonials as a starting point. I ask all of my clients to provide me with a testimonial about the service I’ve delivered and these are placed verbatim on my website.  I’m always happy to put a new client in touch with any of my previous clients so they can chat to them about what the experience of working with me was like.

They are personable

It’s important that you connect with your bid tender writer — you should feel comfortable with their tone and approach, and the best way to judge this is through your first phone call (prior to you making any commitment). Are they generous with their time? Do they talk about the strategic approach to developing the response? Do they raise items that you should be considering? My personal opinion is that the first phone call is vital for both of us so we can feel comfortable with each other and develop some rapport. Following that, I always ask my prospective new client if they would like me to send them a proposal to build their tender response submission.

Wrapping up

So there you have it — what you should expect from your tender writer. If you need a hand with your tender submission, TenderWise is here to help. Just give me a call (Pauline) or chat on 0400 514579 or contact us here.

10 Tips to help you win that cleaning tender

As a tender response writer, I’ve helped loads of cleaning businesses win lucrative Government and private-sector cleaning tenders. If you prefer to DIY it rather than use the services of a tender writing consultant, here are a few tips that will help you to win:

Answer the questions the tender issuer is asking. It may seem pretty obvious, but I’ve seen heaps of tenders where previous submissions were cut and pasted and then shoe-horned into a new submission. I’ve got nothing against cutting and pasting, but you need to make sure that you actually answer the question being asked rather than just shoving some content in that may not be as relevant as it should be.

1. Health, safety, and environmental management systems are vital for commercial cleaning tenders, and it’s not unusual these days to see questions about your quality management system, too. At least half of the cleaning companies I work with have independent ISO certification for their management systems, so it will give you some extra points if yours is certified. If you don’t have an HSEQ Management System in place, I can source this for you.

2. Really highlight your experience working on similar contracts or sites, and ensure you reinforce how close the requirements are to the cleaning tender you are submitting for.

3. Include an organisational overview and reinforce the experience of your key people. I also include a description of the role that each of the key people will have on the contract. Don’t forget the Account Manager, as this role is pivotal to address any issues.

4. Include a proposed roster and describe the daily on-site supervision and frequency of management quality checks.

5. Don’t just list the equipment, material and chemicals you will use on the cleaning contracts for tender — include images and a short paragraph for each. Focus on any environmentally friendly aspects.

6. Describe your induction and training process using the right words, and include evidence of training with the submission.

7. Provide an overview of your workflow management system so the tender issuer understands how the contract will be set up, schedules issued and staff assigned, including coverage for planned and unplanned absences.

8. Describe your staff code of conduct and uniform requirements, and include an image of your uniform.

9. The appearance of your submission is crucial from a readability perspective. Break up your text with lots of headings, add a nice cover page, and include a cover letter, as it's the first thing the tender evaluation panel sees when they turn over the cover page of your cleaning tender.

That’s it! Pretty simple, really, but you can jazz up your tender submission. I know first-hand how long it takes to prepare a quality submission. I usually spend around 40 hours producing an outstanding tender response, and if you don’t have that sort of time to spare, why not give me (Pauline) a call to chat about how I can help? You can reach me on 0400 514 579 or email pauline@tenderwise.com.au

New Year, New Decade - New Business Opportunities!

And just like that, 2019 is done and dusted, and a whole new year (and decade!) is upon us. It’s time to find new business opportunities!

If you want to make the most of all that 2020 has to offer, now’s the time to start investigating suitable Government tenders that can provide lucrative contracts (the contract term will vary from tender to tender, but it’s common to see three years with an option to extend by a further two years).

So, where do you find these tenders? 

I wrote all about it in a blog a year or two ago a year or two ago but Federal Government tenders are usually advertised on the AusTenders website, and you can find State Government opportunities for business here:

NSW - Etendering

VIC - TendersVic

ACT - Procurement & Capital Works

SA - SA Tenders & Contracts

WA - Tenders WA

QLD - QTenders

The federal and State Government sites are great because you can register to receive alerts for the types of tenders you are interested in. Local Government tenders are more difficult as they are commonly advertised through Tenderlink, which is a paid service. 

If you subscribe, you’ll receive alerts for the tenders you may be interested in, but be warned — it’s a pricey service.

All local Councils will advertise tender business opportunities in Australia on their website, but most don’t offer an alert service. You can still get to these tenders (once you know that one is available) by clicking on the relevant tender’s link on the Council website. 

It will take you through to the Council’s partition on the Tenderlink site. In other words, you can get the tender documents (and respond to them) free of charge. But you will only get local Government tender alerts for a business opportunity or opportunities if you subscribe to the Tenderlink (or similar) service.

Some local Governments promote tenders outside of Tenderlink, though; if you’re in QLD, you can register and create alerts at LGTenderbox. In WA, most councils have joined tender forces through the WA Local Government Association (WALGA), but this is also a paid subscription service.

When responding to a tender opportunity, most of those I work with use a very prescriptive response format in either Word or Excel. However, I’m seeing more and more tenders that require responses to be entered directly into an electronic portal, and these can be a little tricky if you’re not used to them.

My main advice when responding to business opportunities for tenders is to ensure you answer each question thoroughly. While stock answers are fine, it’s important to customise these for each tender. 

I’ve reviewed many losing tenders, and the common thread across all of them has been the stuffing of information that is not relevant in response sections when the actual question isn’t addressed at all.

Final Thoughts

If you need a hand with a tender, I’m here to help. I’ve worked with hundreds of small businesses to develop tender responses, and you can read what my clients say about me here. A chat costs you nothing, so if you’d like to talk about your tender response strategy so you can have more business opportunities for tenders, just give me (Pauline) a call at 0400 514579, sign this form, or better yet, email the tender documents to me at pauline@tenderwise.com.au so I can have a read through before we chat. Happy 2020, and may your business shine this year!

How To Win a Tender or Bid in 8 Simple Steps

Tenders. They’re usually complex, often confusing and always time-consuming. But the reward for winning means a lucrative contract for your business. Sadly, no magic formula will guarantee success in the tendering process, and each tender or bid is different. 

Some tender issuers will focus heavily on price, while others will focus on your approach to health, safety, quality and the environment or how well you demonstrate your skills and experience.

But if you want to increase your bid success rate, you can take several steps to help you win.

Here are my top tips:

1. Don’t waste your time on the bids you can’t win (and if you’re struggling to find them, check out how to unearth them here). Not every opportunity will suit your business, so focus on the tenders that are a good match for your business, your resources and your schedule.

2. Don’t just keep recycling the same old tender response material — make sure you answer the tender questions precisely as they are asked. I’ve seen loads of unsuccessful tenders where the business either hasn’t provided the evidence required or has simply added a heap of marketing material to the response and expected the tender evaluation panel to hunt through it to find the answers they’re looking for.

3. Make sure your response is complete. Don’t leave any blanks on your bid submission letter —  even if the answer is no, try creating a story around it. For example, if the tender asks if your Health & Safety Management System is certified and isn’t, say something like — “We have invested significantly in developing and implementing our Health & Safety Management System. This system meets the requirements of ISO 45001 but has not yet been independently certified”.

4. Make your response clear — don’t clutter it up with information they haven’t asked for, and don’t leave anything out if they have asked for it.

5. Make sure it’s well organised and easy to read - write your tender response in a conversational tone and break up the text with headings, tables, charts and images where relevant.

6. Make sure it’s accurate — although it’s okay to be a little aspirational in your response, it’s not okay to say anything you can’t live up to. Regarding accuracy, it’s always a good idea to triple-check your pricing, as a little mistake can mean the end of your bid or potentially the end of your business.

7. Showcase your awesomeness. Yes, this is your time to shine, so make sure you really sell your competitive advantage and what you bring to the table during the bid submission process. Show how you reduce risk by offering complete solutions and superior customer service.

8. Sell the value of a long-term relationship. This step is crucial if you are the incumbent supplier and you want to get your contract renewed. Point out that you have developed strong relationships with the tender issuer and add some examples demonstrating how you have gone the extra mile or been able to utilise your existing knowledge of the contract to resolve an issue quickly.

My Final Thoughts

That’s it! Follow those tips, and you can increase your chance at success. If you need a hand, though, I’m here to help. I’ll happily review your tender documentation and let you know what you could do better, or if you’re looking for someone to just take the whole tender or bid process off your hands, I’m your girl. Just give me a call at 0400 514579, shoot me an email at pauline@tenderwise.com.au or contact me here.

Want to know what my clients say about my services? Check them out here.

For a Great Tender Submission — DIY or Get Professional Help?

So, you’ve got a tender that looks just right for your business and want to give it a shot. If it’s your first tender submission, you’re probably wondering how to go about it, if you’ve got the time and energy to put into it, and whether you should just get an expert to do the hard work for you.

Writing a tender that ticks all of the boxes can be a pretty complex business, and it’s not just about answering questionnaires or filling in forms. It’s about constructing a rational and compliant submission that tells an incredible story about your business so you can win that lucrative contract.

10 Reasons to Get Professional Help

If you choose to go down writing the tender response the DIY route, well done to you and good luck — here are some tips that will help you do a great job.

But if your writing skills are a bit on the ordinary side, here are ten reasons why we think you should use the services of a professional tender writer.

1. Tenders can be Intricate Documents 

For this reason, your response needs to showcase your expertise, experience, and, of course, your proven track record. Mass amounts of documents usually come along with the tender pack. 

So, a professional tender response writer can evaluate which of those documents need to be included in the response and whether there’s any tricky stuff lurking in the depths of the requirements.

2. It’s Time-Consuming to Write Them

Typically, a professional tender writer will complete your submission much faster than most business owners for whom writing is not a core skill. Completing a full tender is very time-consuming if you have to do it yourself.

Tender writers are very experienced in the terminologies used in a wide variety of complex tender submissions, including Government and Corporate tenders.

 3. Great Value for Your Money

Once a professional tender writer has completed your tender, you’ll have a well-written document that you can use parts of in your response for your next tender. 

Typically, you should be able to use around 50% to 70% of the existing text to cut and paste into your new tender. That means great value for your money as you can reuse the text over and over again.

 4. It’s Reusable

You can use a big chunk of that information that the professional tender response writer had put together for other purposes, such as advertising and sales materials, brochures, flyers, websites, etc. 

That represents more savings as you no longer have to make a separate investment for all those purposes.

5. Writing Tenders Requires Skills and Experience

Creating awesome tenders requires the skills and experience of an excellent and professional tender writer. 

Depending on the frequency of your need to create tender responses, you can hire an internal tender writer dedicated to doing tenders, or you can outsource someone with such skills and expertise on a per-need basis, like TenderWise.

6. Tenders have to be Compliant

A professional tender writer ensures that your tender complies with each Request for Tender (RFT) requirement. Failure to adhere to these requirements is the major reason why many tenders don’t make it on the first attempt. 

If no one within your organisation has this expertise, investing in a professional tender response writer might be a good idea.

7. A Professional Tender Writer can Complete all Documents

Most tenders want to see evidence of your Health & Safety, Environmental and Quality Management Systems. If you don’t already have these, a professional writer can usually get the full suite of documentation for you that’s aligned with all of the required ISO standards.

8. They Need Trained Eyes to Review and Proofread

Aside from writing, tenders need to be reviewed and proofread thoroughly by a set of trained eyes. The review process performed by a professional tender response writer can be the difference between a winning and a losing submission. 

Without this process, you are at risk of non-compliance and other errors that could easily cost you the bid.

9. Ultimately, it's all about establishing teamwork. 

The professional tender writers' first task is to understand your business. Secondly, they will know why you think you should win. They will bring you invaluable objectivity that internal personnel could have without bias. Since this is the case, they will be able to challenge you to identify facts to support your answers for each question accurately.

10. It’s Cost-Efficient

In the words of Red Adair, the world-famous oil well firefighter – “if you think it’s expensive to hire a professional, hire an amateur”, and see how much that costs you.

My Final Thoughts

If you would like to make sure to make the most out of your investment for your winning tender submission, TenderWise can help. 

We've written loads of winning tenders across a wide range of industry sectors, including cleaning tenders, construction tenders, professional services tenders, security tenders, and more. We can help you, too. Just give Pauline a call or a chat on 0400 514579, email me at pauline@tenderwise.com.au or contact us here.

Want to know what my clients say about my services? Check them out here.