How to Win an Electrical Tender - a Practical Guide for Contractors

Securing electrical tenders can be the key to sustainable business growth for contractors and service providers. Whether you’re a small local electrician looking to expand into government work or a national player targeting multi-million-dollar contracts, winning a tender requires more than just competitive pricing. It demands strategy, compliance, clear communication, and a solid demonstration of capability.

An image of electrical wires

In this blog, I’m breakiing down how to win an electrical tender, step by step - from identifying the right opportunities to submitting a winning response.

Know Where to Look

Before you can win a tender, you need to find it. In Australia, electrical tenders are commonly released through:

  • Government procurement portals such as AusTender, Tenders VIC, and state-specific platforms.

  • Local government websites – Councils regularly release maintenance, upgrade, and infrastructure-related tenders.

  • Private sector opportunities listed on platforms like EstimateOne and TenderLink.

You can find out more in this blog. Tip: Sign up for alerts and create profiles on key portals to ensure you’re notified when relevant tenders are published.

Understand the Requirements

Never skim a tender document. One of the most common reasons electrical contractors are disqualified is due to non-compliance with mandatory requirements.

Make sure you have a good understanding of:

  • The scope of works – what exactly needs to be delivered?

  • The mandatory criteria - licences, accreditations, or insurances.

  • The response format - Is there a specific template or structure to follow?

  • The evaluation criteria –-how will your tender be scored?

  • The deadline and lodgement process - late submissions are automatically excluded.

Tip: If there’s a briefing session (online or in-person), always attend. It’s often your only chance to ask clarifying questions directly.

Demonstrate Technical Competence

You need to show that you have the technical skills, workforce, and capacity to deliver the job. This is where many smaller businesses fall short - not due to a lack of experience, but because they don’t clearly explain it. Always include:

  • Details of past similar projects - mention clients, scope, outcomes, and value.

  • Key personnel - provide bios or CVs of electricians and supervisors.

  • Certifications and licences - electrical contractor licence, CEC accreditation (if relevant), ISO certifications, etc.

  • Specialist capabilities –- if you offer energy efficiency audits, hazardous area works, or data cabling, highlight this.

Tip: Use project case studies to bring your experience to life and align it with the tender scope.

Provide a Clear and Competitive Price

While price is important, tenders aren’t just about being the cheapest. You must demonstrate value, so it’s important to provide a transparent pricing structure that:

  • Breaks down materials, labour, and other costs

  • Accounts for GST and contingencies

  • Aligns with the deliverables in the scope

Also, explain how you will manage cost control throughout the project. Demonstrating strong cost management practices builds trust, particularly in government tenders where public money is involved.


Showcase Your WHS and Compliance Systems

Workplace health and safety (WHS) is non-negotiable in tenders, particularly for public infrastructure and institutional clients. Many tenders will want to see:

  • Your WHS policy and management system

  • Risk assessment and safe work procedures

  • Training records or induction processes

  • Insurance certificates (e.g., workers compensation, public liability)

You may also be asked for evidence of:

  • Quality management systems

  • Environmental management practices

  • Industrial relations history

Tip: Even if you're a smaller operator, having a documented system for safety, environmental and quality management - even if it's not certified to ISO - will boost your credibility.

Support Local and Social Procurement Objectives

Increasingly, Australian tenders - especially government ones - look for suppliers who can demonstrate:

  • Local economic impact (e.g., use of local suppliers, employing local electricians)

  • Support for Indigenous businesses or apprenticeships

  • Sustainable and ethical supply chains (e.g., no modern slavery)

If your business aligns with these goals, say so — and back it up with examples.

Write Clearly and Professionally

A technically skilled electrician might be great on the tools, but if your tender is poorly written, difficult to read, or littered with errors, it could cost you the job. Keep in mind:

  • Use headings, bullet points, and plain language

  • Answer every question in the order asked

  • Avoid waffle - keep it clear and concise

  • Tailor every response to the specific tender, not a generic template

Tip: Have someone else proofread your tender or hire a professional tender writer if needed.

Build a Bank of Reusable Content

Once you’ve prepared one good tender, you’ll find that much of the content, such as capability statements, staff profiles, policies , can be reused or adapted.

That’s why I always recommend maintaining a library of:

  • Project case studies

  • CVs and licences

  • WHS, environmental and quality policies

  • Insurance and compliance certificates

This will significantly reduce the time it takes to respond to future tenders.

Submit On Time and In Full

Missing a deadline - even by one minute - will disqualify your bid. So will forgetting to include mandatory forms or attachments.

Create a checklist of:

  • Required schedules and attachments

  • Declarations and signed forms

  • Pricing sheets or BoQs

  • Electronic submission details (file formats, portal login, etc.)

Aim to submit at least 24 hours before the deadline to allow for any technical hiccups.

Ask for Feedback to Keep Improving

If you’re unsuccessful, always request feedback. Some agencies will provide detailed scoring and commentary, while others may only offer general advice. Use this feedback to:

  • Refine your pricing

  • Improve how you describe your capability

  • Strengthen your compliance systems

Each submission builds your experience and gives you a better chance next time.

Final Thoughts

Winning an electrical tender isn’t just about being the cheapest - it’s about demonstrating reliability, safety, experience, and value. With the right preparation and a professional, well-structured submission, your business can open the door to lucrative and long-term work.

Whether you’re bidding for a local council maintenance contract or a large infrastructure upgrade, follow these steps - and don’t be afraid to seek help from tender professionals if you need support.

Need Help Writing your Tender?

At TenderWise, we help electrical contractors across the country craft compelling, compliant tender submissions that get results. Reach out to Pauline on 0400 514 579 today to see how we can support your next bid.

Happy tendering!

Pauline